<p><b>Three Pillars of the Highly Innovative Global Organization</b></p> <p>Innovation is more than just a buzzword. It's what makes the difference between mere business as usual and decisions that build and sustain business. In <i>Riding the Waves of Innovation</i>, bestselling business experts Fons Trompenaars and Charles Hampden-Turner offer invaluable approaches for optimizing your organization's capacity for innovation within today's global culture. You'll learn how to: <ul> <li>Identify and remove common obstacles to innovation <li>Build the most effective teams <li>Use playfulness and humor to jump-start creativity <li>Keep things in check with institutionalized verification <li>Establish a road map for launching new products <li>Ensure your marketing and R&D departments are speaking the same language</ul> <p>Complete with lessons learned from proven organizational innovators like Jack Welch, the Cassini-Huygens space mission team, Michael Dell, and others, <i>Riding the Waves of Innovation</i> empowers you to steer your company through the whirlwind of today's turbulent economy--and the uncertainty of tomorrow.</p>